Technical SEO Freelancer Services

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How Can I Help Improve The Technical SEO Performance Of Your Website

Technical SEO Audits

Your website is the heart of your digital presence, and likely, your business. That’s why investing in its optimization is essential.

My technical SEO audits focus on building a solid foundation for your technical SEO presence, identifying key improvements that boost search performance while enhancing the user experience.

A thorough audit doesn’t just highlight technical errors, it also reveals opportunities to improve usability, navigation, and customer engagement for a stronger online presence.

I have conducted technical audits for local, national, and international businesses, helping shape effective SEO strategies. If you need a detailed audit to identify and fix technical issues affecting your website’s performance, I’m here to help.

 

E-commerce Technical SEO Support

E-commerce websites face unique technical SEO challenges, with faceted navigation being one of the biggest.

While essential for filtering products, unoptimized faceted navigation often goes unnoticed by developers since it doesn’t typically affect user experience. However, it can generate endless URL variations, leading to duplicate content, wasted crawl budget, and indexation issues.

I’ve seen these challenges firsthand and the effects they have on search engines as they struggle to prioritize pages, leading to key category and product pages not ranking as well as they should.

Effective e-commerce technical SEO support ensures your faceted navigation, crawl settings, and URL structures are optimized to prevent these issues. Combined with site speed improvements, structured data, and Core Web Vitals optimization, this creates a faster, more efficient site that ranks better and converts more visitors into customers.

    Local SEO Services

    Strong local SEO is essential for businesses that rely on customers in specific locations.

    Even if you offer great products or services, poor local search visibility can make it hard for potential customers to find you. Issues like inconsistent business listings, weak location pages, and an unoptimized Google Business Profile can prevent your business from appearing in key local searches and the Map Pack.

    My local SEO services ensure your Google Business Profile, citations, on-page content, and local link building are fully optimized to improve rankings. By addressing technical SEO issues, enhancing location signals, and strengthening your online presence, I help you attract more local customers and stay ahead of competitors.

     

    International SEO Services

    Expanding into international markets requires more than just translating content, it demands a solid technical SEO foundation. Without the right setup, search engines may struggle to serve the correct version of your site, leading to duplicate content, misindexed pages, and reputational damage to your business.

    I help businesses navigate the complexities of international SEO, ensuring proper hreflang implementation, geo-targeting, and site structure so search engines and users alike can find the right content.

    Whether you’re using subfolders, subdomains, or country-specific domains, I’ll ensure your international strategy is optimized for maximum visibility and growth.

    Website Build Support

    The creation of a new website is the perfect time to focus on SEO.

    Too often clients dismiss this and think development should come first with marketing taking place once the site has been launched. However this approach can lead to errors and the deployment of a website that is not equipped to receive traffic from the start.

    Save yourself the inconveniance and expense of having to go back and change parts of a website that you thought was over the line by having a SEO presence involved from definition to post-launch.

    Website Migration Support

    Technical SEO is critical when migrating to a new website and protecting your existing organic value is a must.

    Even if your old website isn’t perfect, it has built-up authority and organic traffic that should not be overlooked. Neglecting to preserve these SEO foundations can lead to a serious drop in rankings and traffic, that cannot be regained.

    Your development team has the skills to build your new site, but SEO expertise is essential to ensure a smooth transition. I’m here to guide you through the migration process, making sure your organic traffic not only stays intact but continues to grow

    Technical SEO Strategies

    A technical SEO audit is just the first step, strategy is what turns these insights into lasting results.

    Identifying issues like crawl inefficiencies, indexation problems, and site speed bottlenecks is important, but without a clear plan, they remain unresolved. A well-structured technical SEO strategy ensures these problems are not only fixed but that your site is built for long-term organic growth.

    After the audit, I create a prioritized, actionable roadmap tailored to your site’s needs, focusing on issues such as site architecture, internal linking, structured data, and performance improvements.

    Each issue can be logged as a ticket in your project management software, assigned to the right team, and tracked until resolved—ensuring your website stays search-friendly, scalable, and optimized for long-term success.

     

    Technical SEO Consultancy

    Get expert technical SEO support when you need it, without long-term commitments.

    Many businesses face complex SEO challenges but don’t have the need to hire a full-time specialist. Whether it’s a one-off audit, ongoing support, or help with a specific issue, I provide a flexible service tailored to your needs.

    With no fixed contracts, you get expert guidance exactly when it’s needed to help you resolve technical issues that will improve ranking potential, and future-proof your website.