SEO Freelancer Services
Having worked as a SEO Manager for several digital marketing agencies, I have been involved in a wide variety of projects alongside local, national and international brands.
With technical, on-page and link acquisition expertise, I am able to offer my clients a high level of support on each of the main areas within SEO. I am flexible with my approach and offer the following services as one-off projects or through combining multiple services to create an ongoing SEO retainer.
How Can I Improve Your Organic Presence?
Full SEO Audit
A website audit is where I typically start when working with a new client and involves primarily, making sure your website is being effectively crawled & indexed by Google and that its security and technical foundations are strong. I will also examine whether the website’s key pages are best optimised for their target keywords and if the usability can be improved. A full SEO audit will be comprised of:
- Website Crawl
- Website Security Analysis.
- Core Web Vitals Analysis & Improvements.
- Meta Data Review & Recommendations.
- Index Coverage Review.
- Internal Linking Analysis.
- Navigational Structure Recommendations.
- Site Accessible On One Domain
- Keyword Ranking Checks.
- Optimisation Enhancement Improvements (i.e. Structured Data).
- Backlink Analysis.
- Image Optimisation
- Action Log With Issues Ordered By Priority.
SEO Strategies
Once the audit has been completed, I will have a list of issues that upon completion, will improve the website’s organic presence. As every audit created is unique so will every SEO strategy but examples of what they are comprised of include the following:
- Competitor Keyword Gap Analysis.
- Keyword Research
- Blog Content Recommendations
- Content Creation Roadmap.
- Page Structure Recommendations.
- On-Site Content Optimisation Improvements.
- New Landing Page Suggestions.
- Internal Redirecting URL Fixes
- Soft 404 Fixes
- Broken Page Fixes
- Link Building Plan
- Keyword Monitoring
SEO Consultation
Consultation involves spending time with internal SEO teams for both clients and agencies who don’t have the time or resource to invest in a full time Senior SEO but would still benefit from some SEO expertise on a more limited basis. My SEO Consultation include:
- Upskilling Any Existing SEO’s.
- SEO Reporting Review.
- Third Party SEO Tool Training (Screaming Frog, Ahrefs, SEMrush, Sitebulb).
- Recommendations To Improve Existing SEO Processes
- Independent Review Of Existing Agency’s Performance
Website Migrations
Whether you’re moving the entire website to a brand new domain or looking to incorporate a subdomain, I can help make the transition as seamless as possible and ensure that historic traffic & rankings are being protected. This is done by:
- Benchmarking Performance.
- Redirect Mapping.
- Pre & Post Go-Live Checks.
- XML Sitemap & Robots.txt Setup.
- GSC & GA Property Setup.
- Performance Monitoring.